For the many products in the market, you can find different types of packaging that will suit them best. When considering what type of packaging to get, you need to keep the features of your product in mind also its unique qualities. For example, if you sell beverages, you will need to concentrate on the fact that these are liquid products and need packaging suitable for them. Beverage boxes need to be able to handle fragile beverage containers and heavy ones as well. They need to protect the beverages and also allow them to be noticeable.
The following explores packaging solutions that you can consider for beverages:
The main purpose of the packaging is to keep the liquid and its container safe from harm during transportation, handling as well as storage. The right packaging is able to keep the product secure till it reaches the customer.
The beverage needs to remain safe from stuff that can impact it and make it unhealthy to consume. This includes external factors such as humidity, light, heat, etc.
Therefore the packaging material of the box must be strong and should be able to do this. The box should not break and should handle the weight of the drink. Cardboard, corrugated cardboard, or Kraft are some packaging materials that you can think about using to make these boxes because these materials are strong and you will be able to customize them helping you get a perfect beverage box.
Size specifications of packaging
The size needs to be the right of custom beverage packaging if the drinks are to remain secure. You need to consider how many bottles or cans you want to place in one packaging box. Get measurements as well so that you can think about what size packaging will be suitable.
For example, if you are selling soft drinks in cans, you may opt for packs that can package six or twelve cans. This is usually the standard here. You may want to opt for packs of two. According to the customer demand and the kind of drink your company is selling, you need to get a box that will be able to store the beverages securely.
The shape of the box can be unique. This can include cubical boxes, cartons, etc. Employing new shapes can attract customers but you should not overdo it here. The shape of the packaging needs to adhere to the size as well as the weight of the box. It should not be an odd shape that can harm the beverage bottles within.
Designing the packaging
According to what your brand stands for, you can opt for a simple design or a stylish one for the packaging. Some brands may want to keep the simple brown cartons for the product whilst others may want to design elegant and luxurious packaging.
You can design the printed beverage packaging so that your customer base will notice the product when it is with the competition in a store and online as well. For example, if you are selling beverages for kids, the packaging design can look fun, bubbly, and exciting and can even have pictures of cartoon characters printed on it.
If the beverages that you are selling include a luxury drink for adults, the packaging design will look more luxurious and elegant.
Details about beverages
When potential customers look at beverage packaging wholesale, they should get an idea about the product that you are selling. The packaging should include informative content that lets the customer know the ingredients of the beverage, what it is, its flavor, warnings, etc.
You should find out if there are any legal requirements when it comes to packaging beverages in the country you are in. Include these details clearly on the box as well so that your brand does not face issues.
Promotional information can be included like deals that your company has with the beverage. Customers are usually drawn to these. If your beverage includes an ingredient good for health, state it on the packaging and let customers know why it is a good ingredient.
These details must be added clearly so that people can easily read them. The font you choose to include them in should be attractive and also be readable at the same time. Choose its size and color carefully allowing it to be informative.
With the help of cardboard beverage packaging, it is possible for your brand to stand out in this competitive market and reach out to more potential customers. This is when the boxes are able to effectively protect the contents within them. The packaging even needs to be able to stand out and allure the target audience towards the beverages that you company is selling so that sales can increase. Use the packaging of your product to help market your business and help it get loyal customers.